As business owners, we all know the importance of maintaining a strong social media presence. It's a never-ending juggle of multiple platforms and the constant hunger for fresh content. Fear not, I've got a game-changing solution that will revolutionize your social media strategy: committing to a social media scheduler.
Time Efficiency ⏰:
One of the most significant advantages of utilizing a social media scheduler is the time it saves in the long run. With a scheduler, you can plan and schedule your posts in advance, eliminating the need for daily manual postings. If you're anything like me, you probably have certain times of the day or month when you feel most creative and excited to work on content. Similarly, there may be times when your energy feels lower, and content creation and batching don't excite you as much. By mapping out your schedule and ensuring that your social media days align with your energy and mood levels, I guarantee your content will be so much stronger.
Consistency is Key 🚀:
Consistency plays a vital role in building a strong brand presence on social media. It establishes credibility, reinforces your brand message, and keeps your audience engaged. However, manually posting at regular intervals can be challenging, especially when dealing with multiple platforms. A social media scheduler allows you to create a content calendar, ensuring that your posts are published consistently and at the optimal times for your target audience.
Strategic Planning 📅:
A social media scheduler empowers you to take a strategic approach to your social media marketing efforts. Instead of posting on a whim, you can plan your content in advance, aligning it with your overall marketing objectives and campaigns. Having a road map will take the pressure off so you don’t wake up each morning and think to yourself, "what should I post about today?" Ughhhhh, that’s the worst.
Post Optimization and Analysis 📈:
Time to nerd out! Most social media scheduling tools offer valuable features that go beyond just scheduling posts. They often provide analytics and insights, allowing you to track the performance of your content. With access to data on engagement, reach, and other metrics, you can gain valuable insights into your audience's preferences, which types of content perform best, and how to refine your strategy accordingly. Armed with this information, you can continuously optimize your social media presence, delivering content that resonates with your audience and drives meaningful results.
If you feel stuck with this process, book a discovery call to learn more about training sessions available https://calendly.com/amanda_lepiane/book-a-discovery-call-with-amanda
Okay, let's get into social media strategy for the month of July! In this blog post, we're sharing a valuable list of important social media dates that you can leverage to boost your online presence and engage with your audience. 🔥
1 - 30 Disability Pride Month #DisibilityPrideMonth
1 - 30 Minority Mental Health Awareness Month #MinorityMentalHealthMonth
1st - Canada Day #CanadaDay
3rd - International Plastic Bag Free Day #PlasticBagFreeDay
4th - 4th of July #Happy4th
7th - World Chocolate Day #WorldChocolateDay
8th - National Video Games Day #NationalVideoGamesDay
12th - Malala Day #MalalaDay
15th - Social Media Giving Day #SocialMediaGivingDay
18th - Nelson Mandela Day #MandelaDay
18th - National Ice Cream Day #NationalIceCreamDay
24th - International Self-Care Day #InternationalSelfCareDay
25th - Parents day #ParentsDay
If you’re looking at this list but aren’t sure how to put all the pieces together, book a content planning session https://calendly.com/amanda_lepiane/90-minute-training-session $150. This can be done remotely or in person in the South Georgian Bay area.
If you need a content calendar, download it here! Book a complimentary discovery call if you need support mapping out your strategy.
Happy Posting!
-Amanda
Book a Discovery Call! Breeze Social respectfully and gratefully acknowledges that our business is run on the treaty and traditional territory of the Saugeen Ojibway Nation.
We are committed to supporting our First Nations communities.