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It's PUMPKIN season!

The season of cringy pumpkin patch photoshoots and pumpkin spice on everything!

In honour of the spookiest month of the year, I thought I'd share a list of the scariest 😱 things I see on social media.

👻 Not responding to comments or DMs. Oof, nothing worse than posting and ghosting. It's important to respond to the good, bad or ugly. Don't leave people on "READ." Hate doing your own engagement, give me a call!

👻 Sharing another account's content without tagging the original creator. This is just bad business and has happened to me. Is it flattering? Not reallllly. If you want to share content from another account, @ the original creator.

👻 Posting political views from your biz account. Your audience follows you to learn and understand the services or products you offer. They don't want to know your thoughts on politics.

👻 Joining a follower loop in an attempt to gain more followers. If one of these requests hits your inbox, ruuuuun!

👻 Buying followers. This will murder 🔪your account! It's better to have a few followers who engage with your content than many who won't.

Enough joking around, let's get into October Social Media Dates you can use in your content strategy.

October 1st - 31st - Women's History Month #WomensHistoryMonth 💪

  • IDEA ➡️ Feature an inspirational woman.

October 1st - 31st - Breast Cancer Awareness Month #BreastCancerAwareness 💓

  • IDEA ➡️ Do you have a story to tell?

October 1st - 31st - Small Business Month #SmallBusinessMonth 🛍️

  • IDEA ➡️ Offer a promo or giveaway to celebrate Small Biz Month! I will be! Stay tuned!

October 1st - International Coffee Day #InternationalCoffeeDay

  • IDEA ➡️ Take a time out from your busy day and film a REEL making your fave coffee.

October 1st - World Vegetarian Day #WorldVegetarianDay

  • IDEA ➡️ Share your go-to Meatless Monday recipe with your audience. 🥗

October 3rd - National Techies Day #TechiesDay 💻

  • IDEA ➡️ Post a REEL! I know you've been practicing! 😉

October 5th - National beer day #NationalBeerDay 🍻

  • IDEA ➡️ Visit a local brewery with your team and share a photo.

October 7th - World Smile Day #WorldSmileDay ☺️

  • IDEA ➡️ A great excuse to show us your face! Remember, posts with faces tend to do better than stock images.

October 10th - World Mental Health Day #WorldMentalHealthDay 🧘

  • IDEA ➡️ This could be helpful tips on how you keep healthy mentally.

October 10th - Thanksgiving/ Happy Harvest #HappyHarvest 🌽

  • IDEA ➡️ What are you thankful for in your business?

October 11th - International Day of the Girl #InternationalDayOfTheGirl 👧

  • IDEA ➡️ We all know the future is female. Who are you celebrating today?

October 16th - 20th - Small Business Week #SmallBusinessWeek 🫙

  • IDEA ➡️ Feature a small business you love to support, even if it's your own!

October 20th - Get to Know Your Customers Day #GetToKnowYourCustomersDay

  • IDEA ➡️ Create a STORY and use engagement pole stickers to learn more about what your audience wants from you. If you aren't sure what I mean, send me a DM.

October 31st - Happy Halloween! #HappyHalloween

  • IDEA ➡️ Share the spookiest things you see in your industry.

These dates should help get you started with your feed planning. If you need a content calendar, download it here! Book a complimentary discovery call if you need support.

PS - Have you turned on your two-step authentication yet to protect your social media accounts? If you don't know how to do this, here's a tutorial for you.

Happy Posting!


Book a Discovery Call! Breeze Social respectfully and gratefully acknowledges that our business is run on the treaty and traditional territory of the Saugeen Ojibway Nation.

We are committed to supporting our First Nations communities.

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